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    Small Business Products Get 'Sex and the City' Close-Up
    The "Sex and the City" TV series made household names of brands like Manolo Blahnik and Jimmy Choo – now a handful of small companies are hoping the film has a similar effect on their products.Vintage apron company Jessie Steele had a big score: Its Audrey cupcake apron not only appeared in the film, it appeared in the trailer. Charlotte York (the brunette) wears the $32.95 full-length pinafore. "...
    Even great new products need marketing
    I've been keeping a careful eye on my friends at Madécasse, the chocolate makers in the States.And it looks like I'm not the only person who is keen to see the brand succeed. Seth Godin has also been writing about the company in his blog, contemplating the brand, the package and the story, and wondering what the owners should do to get the chocolate bars leaping off the shelves.So here'...
    Top-10 Technologies Seen Most Likely To Have Big Impact On P&C Insurance
    Property and casualty insurers must innovate to stay relevant to customers, improve profitability and transition into a business model that can shift with future market changes. To do that, insurers must face legacy-system challenges and adopt emerging technologies to support niche business processes.Transformational technologies are at your disposal, so the issue then becomes one of prioritizing ...