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    YouTube is definitely the second largest search engine after Google that is used by millions of individuals around the world. To get yourself noticed on this prodigal platform, companies need to create a striking digital marketing strategy that gets all eyes on your videos. Though it is not as simple as uploading a video and it going viral, there are few simple steps to optimize your videos so th...
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    Social media marketing is the most vital point in any business right now-whether it has an online store or a brick and mortar one. However, many businesses fail to measure the conversion availed from this medium. In recent market studies, many top social media goals along with myriad other data regarding time and resource investment of marketers, hiring process and source of the best ROI have com...
    4 Ways to Deliver Outstanding Social Customer Service
    Over time, there’s been a huge surge in some of the big brands taking a step ahead to provide excellent social experience to their customers. Social customer service, according to study, is all about providing human touch to consumers for a better experience. 80 percent companies believe that they deliver excellent customer service. But that’s not how consumers think. Thus, there’s a huge opportun...