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What's the Difference Between a Pyramid Scheme and a Ponzi Scheme?
The difference between pyramid schemes and Ponzi schemes is in the methodology. Pyramid schemes rely on multiple levels of investors, each promising exorbitant returns to the succeeding level, whereas Ponzi schemes feature a central figure who promises exorbitant returns to all investors. Knowing risk as they do, those at BusinessInsurance.org want to help you recognize and steer clear of these ...
Small Biz Tip: Rebranding: Get Involved
Tips from April 9, 2010 The Small Business tips today discuss how to get involved to promote your rebranding campaign. Local events are a great place to showcase your rebranded company. Chamber of Commerce meetings, small business associations, and town functions are great ways to get involved and display your rebranding campaign. Host a "preview" party for your loyal custome...
Small Biz Tip: Rebranding: Social Media
Tips from April 8, 2010 The Small Business tips today discuss rebranding strategies using social media. Change your tone on all social media accounts (Facebook, Twitter, LinkedIn, YouTube, etc). Be upbeat, excited, and open to discussing your rebranding and company. Change your look. Try incorporating your new rebranded logo and design to acknowledge you're in a transition p...